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Monster Cable Beats by Dr .Dre

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Dr. Dre creates Beats headphone with Monster Cable.


Monster announces the introduction of the first-ever product to be endorsed by legendary music producer and artist Dr. Dre.

The new “Beats by Dr. Dre” high-performance headphones were conceived by Dr. Dre and mutually designed with Monster. The headphones feature both a unique and futuristic style as well as newly developed sonic technologies for unprecedented state-of-the-art performance.

When world-class producers like Dr. Dre record their music, they utilize large high-performance studio loudspeakers and high-powered amplifiers to craft richly detailed musical soundscapes. Until now, however, consumers listening back to the music using conventional headphones have never had the opportunity to experience the full sonic palette of these recordings, with the full dynamic range, low bass, punch and clarity intended by the producers. To provide consumers with a brand new level of headphone audio performance, Dr. Dre, Jimmy Iovine, Chairman of Interscope Geffen A&M Records, and Monster, three of the most powerful forces in music and technology, teamed up to create “Beats by Dr. Dre.” Monster’s innovative sound and design engineers implemented the team’s vision.

Engineered to Meet the Demanding Sonic Requirements of Today’s Music
In order to re-create the rich, full sonic experience of today’s best recordings, “Beats” powered isolation headphones utilize technologies never before used in headphones, including a newly developed driver technology. The result is unequalled performance, with remarkably natural sound, incredible transient response and rich, deep bass – a Dr. Dre trademark. In development for two years, “Beats by Dr. Dre” are tuned personally by Dr. Dre and The Head Monster himself.


Unique Design
“Beats by Dr. Dre” have a unique and avant-garde new look and that will revolutionize the headphone world. Everything about the sleek Beats headphones, from their glossy extra-wide headband and hip carrying case to the high-impact attention-getting packaging reflects impeccable style. The wide adjustable headband, hinged ear cups and high-quality Monster cable makes the Beats listening experience unmatched for comfort and function. A push-to-listen Mute button adds to the flexibility and convenience.

“Beats by Dr. Dre” headphones will come in a beautifully designed carrying case with anti-microbial cleaning cloths, a special Monster headphone cable, a mini-stereo to ¼-inch stereo cable adapter, as well as Monster’s iSonitalk, a microphone/headphone adapter for iPhones. Beats will be available in spring 2008 for a suggested retail price of $399.95.

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