Become a member
Become a member

or
Continue with Google
Log in
Log in

or
Log in using a Google account

Thread January 16, 2016 editorial: comments

  • 1 comment
  • 2 participants
  • 619 views
  • 1 follower
Mike Levine

Mike Levine

1064 posts
AFicionado
First post
1 Posted on 01/16/2016 at 10:00:03

Music Gear in the Land of Disney

Yes, folks, it’s that time of year again, when thousands of people from the music-gear industry descend on Anaheim for the NAMM show, turning the land of Mickey into the land of guitars, amps, compressors, microphones, recording software, and a lot more. Anaheim’s usual contingent of tourists heading to the Magic Kingdom (I’ve seen adult Disneyland visitors walking around town with mouse ears on, I kid you not), is supplemented with hordes of music types.

To give you a sense of what the show itself is like, imagine several interconnected and very large exhibit halls, filled with the din of thousands of people talking at the same time, not to mention the simultaneous demoing of guitars, basses, amps, effects, trumpets, synthesizers, and other pieces of musical gear.

Within the various halls are different sections dedicated to different types of instruments or gear. If NAMM gave out a “noisiest hall award,” it would probably go to the drum area, where countless drummers are independently and simultaneously testing out or performing on drum kits. If noise bothers you, that’s probably not the place to be.

If you spend enough time on the show floor, you’re likely to spot some music celebrities walking around. I’ve seen Stevie Wonder several times, and once saw Bono (well, I thought it was Bono, but it turned out to be a Bono impersonator), as well as Herbie Hancock, Edgar Winter, John Petrucci, Slash and many others. A lot of music celebs make appearances at various booths. This can result in long lines of people waiting to get an autograph or take a selfie with a famous musician. The biggest number of these appearances happen on the Saturday of NAMM, and the show floor sometimes becomes so crowded, it looks like a sea of people.

But this year, something different is happening in one of the upstairs exhibit rooms, which are away from the craziness of the main show floor. Called Software.NAMM, it will feature exhibits by a group of key software companies. The exhibit space will allow show goers to see software demos and meet the manufacturers in a quiet, calm environment, which should be of benefit to all concerned. Audiofanzine is proud to be one of the sponsors of Software.NAMM, and I’m looking forward to visiting the new space.

We’ll start our complete NAMM coverage in the middle of this week, so look for the product videos we shoot to begin appearing on the site on Thursday evening, and product announcements even sooner. Our coverage will continue through the end of the show. We’ll have announcements and links on our Facebook and Twitter pages, too.

NYCGRIFF

NYCGRIFF

43 posts
New AFfiliate
2 Posted on 01/18/2016 at 16:12:46
Hi Mike:

Thanks for the info. Sounds like a great time was had by all. I have not been to the West Coast in quite a few years. I love the East Coast's alleged "four seasons". (This year however, the weather has been absurdly topsy-turvy). But, "adults flaunting Mickey Mouse ears"? No wonder I bailed out! <lol>

[ Post last edited on 01/18/2016 at 16:13:35 ]

cookies
We are using cookies!

Yes, Audiofanzine is using cookies. Since the last thing that we want is disturbing your diet with too much fat or too much sugar, you'll be glad to learn that we made them ourselves with fresh, organic and fair ingredients, and with a perfect nutritional balance. What this means is that the data we store in them is used to enhance your use of our website as well as improve your user experience on our pages (learn more). To configure your cookie preferences, click here.

We did not wait for a law to make us respect our members and visitors' privacy. The cookies that we use are only meant to improve your experience on our website.

Our cookies
Cookies not subject to consent
These are cookies that guarantee the proper functioning of Audiofanzine and allow its optimization. The website cannot function properly without these cookies. Example: cookies that help you stay logged in from page to page or that help customizing your usage of the website (dark mode or filters).
Google Analytics
We are using Google Analytics in order to better understand the use that our visitors make of our website in an attempt to improve it.
Advertising
This information allows us to show you personalized advertisements thanks to which Audiofanzine is financed. By unchecking this box you will still have advertisements but they may be less interesting :) We are using Google Ad Manager to display part of our ads, or tools integrated to our own CMS for the rest.

We did not wait for a law to make us respect our members and visitors' privacy. The cookies that we use are only meant to improve your experience on our website.

Our cookies
Cookies not subject to consent

These are cookies that guarantee the proper functioning of Audiofanzine. The website cannot function properly without these cookies. Examples: cookies that help you stay logged in from page to page or that help customizing your usage of the website (dark mode or filters).

Google Analytics

We are using Google Analytics in order to better understand the use that our visitors make of our website in an attempt to improve it. When this parameter is activated, no personal information is sent to Google and the IP addresses are anonymized.

Advertising

This information allows us to show you personalized advertisements thanks to which Audiofanzine is financed. By unchecking this box you will still have advertisements but they may be less interesting :) We are using Google Ad Manager to display part of our ads, or tools integrated to our own CMS for the rest.


You can find more details on data protection in our privacy policy.
You can also find information about how Google uses personal data by following this link.