Fender announces a new Elvis Costello Signature Jazzmaster guitar, honoring one of the most recognized Jazzmaster players in music.
The iconic electric guitar, produced in Fender’s manufacturing headquarter in Corona, Calif. is a detailed replica of Costello’s original instrument—a guitar that has continually accompanied the famed British singer/songwriter over an extraordinarily versatile and prolific career spanning four decades. This signature release comes during the 50 year anniversary of Fender’s introduction of the Jazzmaster guitar model, which first appeared in 1958.
Costello came snarling out of the U.K. in the mid-1970s with an edgy talent and image that immediately set him apart from the punk masses—impeccable pop songcraft, caustically literate lyrics, an angular stage presence, black horn-rimmed glasses—and an ever-present Fender Jazzmaster. At the time, the Jazzmaster guitar had largely fallen from fashion until Costello’s phenomenal success seemed to lift it to new and previously unknown heights of appreciation. Throughout the 1980s, 1990s and right up to today, legions of new-wave, alt-rock and indie-rock players prized the resurgent Jazzmaster for its versatile tone and subversive cool.
Costello’s original instrument has undergone many changes in the past 30 years, and Fender’s new Elvis Costello Signature Jazzmaster replicates the guitar as it existed at the time he recorded his acclaimed 1977 debut album, My Aim Is True. Uniquely Costello inspired features include a post-’68 neck design, a walnut stain finish and a tremolo with easier and greater travel, essential for that “Watching the Detectives” tone, or what Costello calls that “spy movie” sound.
“The original guitar this model is based upon has been refinished, rebuilt, and has a new neck with Elvis’ name inlaid into the fingerboard, so we had to reference a lot of ’70s-era photography, as well as Elvis’ personal anecdotes, to get it right, ” said Justin Norvell, Fender marketing manager for electric guitars. “Elvis dialed in the finer details—the points that photos can’t tell you, like the feel and setup and the exact hue and luster of the finish—things only he would know.”
The new Elvis Costello Signature Jazzmaster guitar will be available through authorized Fender dealers beginning May, 2008 with an
MSPR of $2149.99 (U.S.).
For more information on Elvis Costello and his Jazzmaster guitar, visit: www.fender.com/jazzmaster50th
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